“錯誤”的行為 Misbehaving: The Making of Behavio... epub pdf  mobi txt 電子書 下載

“錯誤”的行為 Misbehaving: The Making of Behavio... epub pdf mobi txt 電子書 下載 2024

“錯誤”的行為 Misbehaving: The Making of Behavio... epub pdf mobi txt 電子書 下載 2024


簡體網頁||繁體網頁
Richard H Thaler & 著

下載链接在页面底部


點擊這裡下載
    


想要找書就要到 靜思書屋
立刻按 ctrl+D收藏本頁
你會得到大驚喜!!

發表於2024-11-22

商品介绍



店鋪: 瀾瑞外文Lanree圖書專營店
齣版社: W W Norton Company
ISBN:9780393352795
商品編碼:11117151801
包裝:平裝
外文名稱:Misbehaving- The Makin...
齣版時間:2016-06-14
頁數:432
正文語種:英語

“錯誤”的行為 Misbehaving: The Making of Behavio... epub pdf mobi txt 電子書 下載 2024



类似图書 點擊查看全場最低價

相关書籍





書籍描述

圖書基本信息

“錯誤”的行為 Misbehaving: The Making of Behavioral Economics 理查德泰勒2017諾貝爾經濟學奬得主
作者: Richard H. Thaler;
ISBN13: 9780393352795
類型: 平裝(簡裝書)
語種: 英語(English)
齣版日期: 2016-06-14
齣版社: W. W. Norton & Company
頁數: 432
重量(剋): 340
尺寸: 20.828 x 13.716 x 2.794 cm

商品簡介

Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans--predictable, error-prone individuals. Misbehaving is his arresting, frequently hilarious account of the struggle to bring an academic discipline back down to earth--and change the way we think about economics, ourselves, and our world.

Traditional economics assumes rational actors. Early in his research, Thaler realized these Spock-like automatons were nothing like real people. Whether buying a clock radio, selling basketball tickets, or applying for a mortgage, we all succumb to biases and make decisions that deviate from the standards of rationality assumed by economists. In other words, we misbehave. More importantly, our misbehavior has serious consequences. Dismissed at first by economists as an amusing sideshow, the study of human miscalculations and their effects on markets now drives efforts to make better decisions in our lives, our businesses, and our governments.

Coupling recent discoveries in human psychology with a practical understanding of incentives and market behavior, Thaler enlightens readers about how to make smarter decisions in an increasingly mystifying world. He reveals how behavioral economic analysis opens up new ways to look at everything from household finance to assigning faculty offices in a new building, to TV game shows, the NFL draft, and businesses like Uber.

Laced with antic stories of Thaler's spirited battles with the bastions of traditional economic thinking, Misbehaving is a singular look into profound human foibles. When economics meets psychology, the implications for individuals, managers, and policy makers are both profound and entertaining.

Shortlisted for the Financial Times & McKinsey Business Book of the Year Award


“錯誤”的行為 Misbehaving: The Making of Behavio... epub pdf mobi txt 電子書 下載 2024

“錯誤”的行為 Misbehaving: The Making of Behavio... 下載 epub mobi pdf txt 電子書

“錯誤”的行為 Misbehaving: The Making of Behavio... pdf 下載 mobi 下載 pub 下載 txt 電子書 下載 2024

“錯誤”的行為 Misbehaving: The Making of Behavio... mobi pdf epub txt 電子書 下載 2024

“錯誤”的行為 Misbehaving: The Making of Behavio... epub pdf mobi txt 電子書 下載
想要找書就要到 靜思書屋
立刻按 ctrl+D收藏本頁
你會得到大驚喜!!

讀者評價

評分

評分

評分

評分

評分

評分

評分

評分

評分

“錯誤”的行為 Misbehaving: The Making of Behavio... epub pdf mobi txt 電子書 下載 2024

类似图書 點擊查看全場最低價

“錯誤”的行為 Misbehaving: The Making of Behavio... epub pdf mobi txt 電子書 下載 2024


分享鏈接





相关書籍


本站所有內容均為互聯網搜索引擎提供的公開搜索信息,本站不存儲任何數據與內容,任何內容與數據均與本站無關,如有需要請聯繫相關搜索引擎包括但不限於百度google,bing,sogou

友情鏈接

© 2024 book.idnshop.cc All Rights Reserved. 靜思書屋 版权所有