Design Thinking Methodology Book epub pdf mobi txt 电子书 下载 2024

Design Thinking Methodology Book epub pdf mobi txt 电子书 下载 2024

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Design Thinking Methodology Book epub pdf mobi txt 电子书 下载 2024

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图书基本信息

Design Thinking Methodology Book
作者： Emrah Yayici;
ISBN13： 9786058603752
类型： 平装(简装书)
语种： 英语（English）
出版日期： 2016-12-14
出版社： Emrah Yayici
页数： 118
重量（克）： 199
尺寸： 24.4094 x 16.9926 x 0.635 cm

商品简介

This book explains design thinking methodology that is applied by high-performing enterprises, start-ups and organizations in developing innovative

• products;
• technologies;
• services;
• business models;
• marketing ideas;
• processes;
• spaces; and
• solutions for diverse business, social, and everyday challenges.

It includes easily applicable design thinking techniques, such as

• HMW questions,
• personas,
• mind mapping,
• empathy mapping,
• affinity diagram,
• value-proposition canvas,
• storyboard,
• cause-and-effect diagram,
• brainstorming,
• brain dumps,
• reverse brainstorming,
• benchmarking,
• journey map, and
• prototyping.

A real-life case study is used to introduce design thinking methodology and techniques in a more practical way to a broad range of practitioners, including

• project managers and IT specialists,
• innovation teams,
• marketing professionals and brand managers,
• product managers,
• designers,
• consultants,
• strategic planning experts,
• C-level executives, and architects.

The book explains how artful thinking perspectives can be applied to enhance design thinking skills, such as

• creativity,
• thinking out of the box,
• empathy,
• visual thinking,
• observation,
• asking the right questions, and
• pattern recognition.

It also describes how to apply design thinking and lean and agile methodologies together.

Design Thinking Methodology Book epub pdf mobi txt 电子书 下载 2024

Design Thinking Methodology Book 下载 epub mobi pdf txt 电子书 2024

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