What's Mine is Yours: The Rise of Collaborative Consumption [精裝] epub pdf  mobi txt 電子書 下載

What's Mine is Yours: The Rise of Collaborative Consumption [精裝] epub pdf mobi txt 電子書 下載 2024

What's Mine is Yours: The Rise of Collaborative Consumption [精裝] epub pdf mobi txt 電子書 下載 2024


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Rachel Botsman(雷切爾·布茨曼),Roo Rogers(茹·羅傑斯) 著

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齣版社: HarperCollins US
ISBN:9780061963544
商品編碼:19021209
包裝:精裝
齣版時間:2010-09-01
用紙:膠版紙
頁數:304
正文語種:英文
商品尺寸:15.24x2.29x22.86cm;0.54kg

What's Mine is Yours: The Rise of Collaborative Consumption [精裝] epub pdf mobi txt 電子書 下載 2024



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WHAT'S MINE IS YOURS is about Collaborative Consumption, a new, emerging economy made possible by online social networks and fueled by increasing cost consciousness and environmental necessity. Collaborative Consumption occurs when people participate in organized sharing, bartering, trading, renting, swapping, and collectives to get the same pleasures of ownership with reduced personal cost and burden, and lower environmental impact.

The book addresses three growing models of Collaborative Consumption: Product Service Systems, Communal Economies, and Redistribution Markets. The first, Product Service Systems, reflects the increasing number of people from all different backgrounds and across ages who are buying into the idea of using the service of the product-what it does for them-without owning it. Examples include Zipcar and Ziploc, and these companies are disrupting traditional industries based on models of individual ownership. Second, in what the authors define as Communal Economies, there is a growing realization that as individual consumers, we have relatively little in the way of bargaining power with corporations. A crowd of consumers, however, introduces a different, empowering dynamic. Online networks are bringing people together again and making them more willing to leverage the proverbial power of numbers. Examples of this second category include Etsy, an online market for handcrafts, or the social lending marketplace Zopa. The third model is Redistribution Markets, exemplified by worldwide networks such as Freecycle and Ebay as well as emerging forms of modern day bartering and swap trading such as Zwaggle, Swaptree, and Zunafish. Social networks facilitate consumer-to-consumer marketplaces that redistribute goods from where they are not needed to somewhere or someone where they are. This business model encourages reusing/reselling of old items rather them throwing them out, thereby reducing the waste and carbon emissions that go along with new production.

WHAT'S MINE IS YOURS describes how these three models come together to form a new economy of more sustainable consumerism. Collaborative Consumption started as a trend in conjunction with the emergence of shared collective content/information sites such as Wikipedia and Flickr and with the recent economic troubles and increasing environmental awareness, it is growing into an international movement. The authors predict it will be a fully fledged economy within the next five years.

In this book the authors travel among the quiet revolutionaries (consumers and companies) from all around the world. They explore how businesses will both prosper and fail in this environment, and, in particular, they examine how it has the potential to help create the mass sustainable change in consumer behaviors this planet so desperately needs. The authors themselves are environmentalists, but they are also entrepreneurs, parents, and optimistic citizens. This is a good news book about long-term positive change.

作者簡介

Rachel Botsman is a social innovator who writes, consults and speaks on the power of collaboration and sharing through current and emerging network technologies, including how it will transform business, consumerism and the way we live. She is the author of the influential book What's Mine is Yours: The Rise of Collaborative Consumption. TIME magazine recently called Collaborative Consumption one of the "10 Ideas That Will Change The World"

Roo is a serial entrepreneur with five successful startups currently in the market place. He has a combination of operational and Venture Capital expertise and works across multiple consumer sectors including; media, transportation, and beverages. Roo has a BA from Columbia College and a Masters in Economics from UCL. Roo sits on the board of two non-profits: Medecins Du Monde UK and The Bronx Community Charter School.

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What's Mine is Yours: The Rise of Collaborative Consumption [精裝] epub pdf mobi txt 電子書 下載 2024

What's Mine is Yours: The Rise of Collaborative Consumption [精裝] 下載 epub mobi pdf txt 電子書

What's Mine is Yours: The Rise of Collaborative Consumption [精裝] pdf 下載 mobi 下載 pub 下載 txt 電子書 下載 2024

What's Mine is Yours: The Rise of Collaborative Consumption [精裝] mobi pdf epub txt 電子書 下載 2024

What's Mine is Yours: The Rise of Collaborative Consumption [精裝] epub pdf mobi txt 電子書 下載
想要找書就要到 靜思書屋
立刻按 ctrl+D收藏本頁
你會得到大驚喜!!

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What's Mine is Yours: The Rise of Collaborative Consumption [精裝] epub pdf mobi txt 電子書 下載 2024

类似图書 點擊查看全場最低價

What's Mine is Yours: The Rise of Collaborative Consumption [精裝] epub pdf mobi txt 電子書 下載 2024


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