Becoming Steve Jobs takes on and breaks down the existing myth and stereotypes about Steve Jobs. The conventional, one-dimensional view of Jobs is that he was half-genius, half-jerk from youth, an irascible and selfish leader who slighted friends and family alike. Becoming Steve Jobs answers the central question about the life and career of the Apple cofounder and CEO: How did a young man so reckless and arrogant that he was exiled from the company he founded become the most effective visionary business leader of our time, ultimately transforming the daily life of billions of people?
Drawing on incredible and sometimes exclusive access, Schlender and Tetzeli tell a different story of a real human being who wrestled with his failings and learned to maximize his strengths over time. Their rich, compelling narrative is filled with stories never told before from the people who knew Jobs best, and who decided to open up to the authors, including his family, former inner circle executives, and top people at Apple, Pixar and Disney, most notably Tim Cook, Jony Ive, Eddy Cue, Ed Catmull, John Lasseter, Robert Iger and many others. In addition, Brent knew Jobs personally for 25 years and draws upon his many interviews with him, on and off the record, in writing the book. He and Rick humanize the man and explain, rather than simply describe, his behavior. Along the way, the book provides rich context about the technology revolution we all have lived through, and the ways in which Jobs changed our world.
Schlender and Tetzeli make clear that Jobs's astounding success at Apple was far more complicated than simply picking the right products: he became more patient, he learned to trust his inner circle, and discovered the importance of growing the company incrementally rather than only shooting for dazzling game-changing products.
A rich and revealing account that will change the way we view Jobs, Becoming Steve Jobs shows us how one of the most colorful and compelling figures of our times was able to combine his unchanging, relentless passion with a more mature management style to create one of the most valuable and beloved companies on the planet.
##艾薩剋森的那本確實讀起來有點醜化喬布斯.. 至少從讀者角度和看到的一些喬布斯同事評價,喬布斯並不是一個整天罵人讓人看到就害怕的人,本書寫齣瞭他也有溫情的一麵,評價更中肯。對喬布斯的成長曆程描述更詳細
評分##書雖然很厚。但是很輕 書的質量很好 印刷更是沒得說 而去非常權威 可以好好瞭解喬布斯
評分##看看
評分##相對於艾薩剋森的版本,這本書對於其不在蘋果的那段時間的生活與工作筆墨頗豐,作者堅持認為夾在喬布斯兩段蘋果領導者和管理者經曆中的這段NEXT&Pixar的經曆,與Ed Catmall等人的相處,讓喬布斯在管理和領導方麵取得瞭長足的成長。其重迴蘋果後取得巨大成就與這一段時間的曆練分不開關係。/再說我印象最深的片段,喬布斯重病後無法參與schlender組織的包括蓋茨和戴爾等大佬的類似圓桌會議的訪談,其告訴schlender這樣迴復其餘大佬的不解其放鴿子的原因“Just Tell Them I'm Being an Asshole”
評分##文筆趕不上WI,但從另一角度來看喬教主,也是韻味濃鬱
評分##描寫重點是成長,沒之前那本那麼有段子的感覺。
評分##This book talks about how Steve Jobs was becoming himself, but not about how you can become one.
評分##一生追逐的你,此時在何處?
評分##一生追逐的你,此時在何處?
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