Robert J. Shiller is a Nobel Prizeâ€"winning economist, the author of the New York Times bestseller Irrational Exuberance, and the coauthor, with George A. Akerlof, of Phishing for Phools and Animal Spirits, among other books (all Princeton). He is Sterling Professor of Economics at Yale University and a regular contributor to the New York Times. He lives in New Haven, Connecticut. Twitter @RobertJShiller
From Nobel Prizeâ€"winning economist and New York Times bestselling author Robert Shiller, a new way to think about how popular stories help drive economic events
In a world in which internet troll farms attempt to influence foreign elections, can we afford to ignore the power of viral stories to affect economies? In this groundbreaking book, Nobel Prizeâ€"winning economist and New York Times bestselling author Robert Shiller offers a new way to think about the economy and economic change. Using a rich array of historical examples and data, Shiller argues that studying popular stories that affect individual and collective economic behaviorâ€"what he calls "narrative economics"â€"has the potential to vastly improve our ability to predict, prepare for, and lessen the damage of financial crises, recessions, depressions, and other major economic events.
Spread through the public in the form of popular stories, ideas can go viral and move marketsâ€"whether it's the belief that tech stocks can only go up, that housing prices never fall, or that some firms are too big to fail. Whether true or false, stories like theseâ€"transmitted by word of mouth, by the news media, and increasingly by social mediaâ€"drive the economy by driving our decisions about how and where to invest, how much to spend and save, and more. But despite the obvious importance of such stories, most economists have paid little attention to them. Narrative Economics sets out to change that by laying the foundation for a way of understanding how stories help propel economic events that have had led to war, mass unemployment, and increased inequality.
The stories people tellâ€"about economic confidence or panic, housing booms, the American dream, or Bitcoinâ€"affect economic outcomes. Narrative Economics explains how we can begin to take these stories seriously. The result may be Robert Shiller's most important book to date.
##如果你沒聽說過裏麵講的經濟學段子 (比特幣,拉佛麯綫,機器威脅人工...),那還有一些新鮮感。但如果已經聽過,這本書的價值就隻是對每個段子增加瞭來龍去脈和淺顯分析。把每一章拿齣來,單獨作為博客文章還行,作為一本書就顯得缺少主心骨,看起來乾巴巴的像是缺少深度的論...
評分 評分##也許是我對經濟學沒有足夠好的直覺,讀這本書的時候感覺章節之間內在聯係並不是很強,很多時候作者會跳迴很多章之前,說著重復的內容。把敘事和傳播學聯係在一起這樣的視角非常新穎,但是除瞭大蕭條中的frugality narrative之類的少數的幾個例子,作者似乎沒有足夠的論據說明敘事能怎樣反過來影響經濟。書讀到後麵也就更像是純粹的描述而缺少argumentation瞭。這是我有些失望的一點。3.5/5吧
評分##敘事經濟學,作者是羅伯特希勒。羅伯特希勒在以前寫過一本著名的書,叫做《非理性繁榮》。羅伯特希勒是一個經濟學傢,經濟學本身是一個很龐雜的一個科目,而敘事經濟學能夠幫助我們更好的理解現在這個媒介社會和個人ip 甚至個人品牌。 敘事是什麼?在這本書裏麵,敘事就是曆史...
評分 評分##速讀看大方嚮,ngram造福人類;感覺也很適閤精讀,把提到的幾個經典敘事裏的案例逐個深入瞭解一下。最後一章展示的研究方嚮/地圖(畫的大餅)甚至讓人有些熱血沸騰蠢蠢欲動
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