The Economic Naturalist 牛奶可樂經濟學 英文原版 [平裝]

The Economic Naturalist 牛奶可樂經濟學 英文原版 [平裝] pdf epub mobi txt 電子書 下載 2025

Robert H. Frank(羅伯特·H·弗蘭剋) 著
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齣版社: Virgin Books
ISBN:9780753513385
商品編碼:19014533
包裝:平裝
齣版時間:2008-04-03
用紙:膠版紙
頁數:256
正文語種:英文
商品尺寸:13.21x2.03x19.05cm

具體描述

內容簡介

This book helps you discover the secrets behind hundreds of everyday enigmas. Why is there a light in your fridge but not in your freezer? Why do 24-hour shops bother having locks on their doors? Why did Kamikaze pilots wear helmets? The answer is simple: economics. Economics doesn't just happen in classrooms or international banks. It is everywhere and influences everything we do and see, from the cinema screen to the streets. It can even explain some of life's most intriguing enigmas. For years, economist Robert Frank has been encouraging his students to use economics to explain the strange situations they encounter in everyday life, from peculiar product design to the vagaries of sex appeal. Now he shares the most intriguing -- and bizarre -- questions and the economic principles that answer them to reveal why many of the most puzzling parts of everyday life actually make perfect (economic) sense.

作者簡介

Robert H. Frank is the Henrietta Louis Johnson Professor of Management and Professor of Economics at Cornell University's Johnson Graduate School of Management. His previous books include The Winner-Takes-All Society (with Philip Cook), Luxury Fever and Principles of Economics (with Ben Bernanke). Frank's many awards include the Apple Distinguished Teaching Award and the Leontief Prize for Advancing the Frontiers of Economic Thought.

精彩書評

"Can be returned to again and again like one of those all-you-can-eat buffets."
-- New York Times

用戶評價

評分

打摺入的,非常滿意,就是挺小的

評分

很好

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評分

質量一般。和地攤貨沒什麼去唄。簡裝的根本無法和精裝本比

評分

很有趣的書,我認為還是原版比較好看一些...

評分

書不錯,包裝、物流也很好。原版書真是貴啊,一小本就一百多。比較輕巧方便攜帶

評分

非常滿意,五星

評分

買瞭牛奶可樂經濟學後一直想買英文版,終於如願瞭。三本裏還是覺得第一本最好看。

評分

買瞭牛奶可樂經濟學後一直想買英文版,終於如願瞭。三本裏還是覺得第一本最好看。

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