A Technique for Producing Ideas epub pdf mobi txt 电子书 下载 2025
发表于2025-05-04
A Technique for Producing Ideas epub pdf mobi txt 电子书 下载 2025
詹姆斯·韦伯·扬(James Webb Young),生前任智威汤逊广告公司资深顾问及总监,是美国当代影响力最深远的广告创意大师之一,并于1974年荣登“广告名人堂”。他的广告生涯长达60余年,其本身几几乎就是美国广告史的缩影。晚年致力于广告教育工作及著述,被认为是美国广告界的教务长。
A McGraw-Hill Advertising Classic A Technique for Producing Ideas reveals a simple, sensible idea-generation methodology that has stood the test of time. First presented to students in 1939, published in 1965, and now reissued for a new generation of advertising professionals and others looking to jump-start their creative juices, this powerful guide details a five-step process for gathering information, stimulating imagination, and recombining old elements into dramatic new ideas.
A Technique for Producing Ideas epub pdf mobi txt 电子书 下载 2025
A Technique for Producing Ideas 下载 epub mobi pdf txt 电子书 2025A Technique for Producing Ideas mobi pdf epub txt 电子书 下载 2025
A Technique for Producing Ideas epub pdf mobi txt 电子书 下载##只有空旷的18页,非常简短,可是还是觉得有点啰嗦。。5个步骤的创意生成的方法看样子很不错。
评分 评分##Readable, true and practical.
评分 评分##不可思议阅读的整个过程感觉
评分 评分 评分 评分##Very candid and inspiring
A Technique for Producing Ideas epub pdf mobi txt 电子书 下载 2025