具體描述
What do Foursquare, Nike, and Groupon have in common? These websites and many others use game mechanics and game design to deliver a sticky, viral, and satisfying experience to their customers. This book provides the design strategy and tactics you need to integrate gamification into any kind of consumer-facing website, new or existing, with design patterns, meaningful code samples, and in-depth chapters on major gamification APIs. With hundreds of technical and process options to choose from, implementing game mechanics can be complicated. Gamification by Design clarifies the possibilities and offers a series of steps for developers, producers, and product managers who want their websites to deliver powerful consumer engagement and enjoy viral growth. * Understand the true power of games and how they work with your business * Choose the right games for your site, and learn game types by business model * Learn the advantages of building a standalone games channel * Know the rules for gamification design and learn some common devices * Discover what it takes to implement gamification
用戶評價
##為瞭小組作業，買來看！很不錯~
評分 評分##本書列舉瞭幾種流行的遊戲化設計方法，可以給産品經理們帶來啓發。需要注意的是，本書對遊戲化的闡述仍停留在pointsification的水準，並沒有道齣所以然。
評分##全係列的入手第一本一周目√
評分##直觀、簡明易懂！一本比較實在的指實操的書。
評分 評分##本書列舉瞭幾種流行的遊戲化設計方法，可以給産品經理們帶來啓發。需要注意的是，本書對遊戲化的闡述仍停留在pointsification的水準，並沒有道齣所以然。
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